TechCrunch
Jan 2026The 90-Day Content Playbook That Took Luma from 4K to 62K Monthly Visitors
Growth Strategy1,450% organic traffic lift in 90 days
8 min readRead →
This is what I do to words.
Scroll to see the body of work
Published WorkWords that worked.
Words that worked.
Bylines that proved it.
Fast Company
Oct 2025CMI Award
The Landing Page Formula That Generated $2.4M in Pipeline for a Series A Startup
Landing Pages4.2% → 11.7% conversion rate
9 min readRead →
Content Marketing Institute
Jul 2025Award Winner
Email Sequences That Convert: 42-Day Nurture Flow for a B2B SaaS Rebrand
Email Sequences142% lift in trial-to-paid conversions
7 min readRead →
Smashing Magazine
Dec 2025Editor's Pick
Why Your SaaS Onboarding Emails Are Losing You Customers on Day 3
Email Strategy34% reduction in 7-day churn
6 min readRead →
Moz Blog
Sep 2025Pillar Page Architecture: How We Built a Topical Authority Cluster That Dominates 47 Keywords
SEO Strategy47 first-page rankings in one vertical
14 min readRead →
Animalz
Jun 2025What 300 SaaS Blog Posts Taught Me About the Difference Between Traffic and Revenue
Content StrategyCited in 28 subsequent industry pieces
10 min readRead →
HubSpot Blog
Nov 2025Top 10 Cited
Content Audit in 48 Hours: The Exact Process We Used to Recover 80K Monthly Visits
SEO & Content#1 Google ranking — "content audit SaaS"
11 min readRead →
Forbes
Aug 2025Featured
The White Paper That Closed Enterprise Deals — Without a Sales Call
White Paper6 enterprise deals closed from one asset
5 min readRead →
Intercom Blog
May 2025Top Piece 2025
Product-Led Content: The Framework Behind Intercom's 300% Blog Traffic Growth
Product Marketing300% blog traffic growth in 12 months
12 min readRead →
0+
Published pieces
across 40+ publications
0%
Avg. traffic lift
measured at 90 days
0 missed
Deadlines
across 6 years of freelancing
0×
Avg. conversion lift
on landing page rewrites
"I write for the algorithm and the human. Usually, the human converts first."
— Byline
Client ProofThey hired a writer.
They hired a writer.
They kept a strategic partner.
We had a landing page rewrite due Thursday. I sent the brief Monday evening. The copy came back Tuesday morning — and it was better than anything our in-house team had written in a year. Conversion rate went from 2.1% to 7.4% in the first 30 days.
7.4% conversion rate
Marcus Webb
Co-founder & CEO, Luma Analytics
I've worked with a lot of freelance writers who miss deadlines, need constant hand-holding, or deliver technically correct but soulless copy. Byline is the first writer I've hired who makes me look good to my own stakeholders. The white paper they wrote for us got cited in Forbes.
Cited in Forbes
Priya Nair
Head of Content, Stackwise (Series B)
Mid-campaign, our lead content writer went on medical leave. I had 48 hours to find someone who could pick up a 6-piece email sequence with zero ramp time. Byline read the brief, asked three sharp questions, and delivered the first draft in 18 hours. The sequence ran on schedule.
18-hour turnaround
Devon Okafor
Creative Director, Meridian Agency
Our blog was generating traffic but no pipeline. We hired Byline to audit and rewrite our top 20 posts with conversion-first copy. Six months later, blog-attributed pipeline went from $0 to $340K. That's not a typo.
$340K pipeline from blog
Sofia Andersen
VP Marketing, CloudBridge SaaS
Let's WorkSend me your brief.
Send me your brief.
I'll send back something publishable.
I work with startup founders on tight timelines, SaaS content teams who need a reliable byline, and agencies backfilling mid-campaign. If you need words that do a job, let's talk.
First response within 4 business hours
Turnaround as fast as 24 hours for single-page work
Free 15-minute scope call for complex projects
One revision round included on every project